I’m Jasmine Roth, founder of Built Custom Homes, curator of my online retail store The Shop by Jasmine Roth, and host of HGTV’s hit shows Hidden Potential and HELP! I Wrecked My House. I was also on HGTV’s Season 1 of Rock the Block, but I won’t spoil the winner for you 😉 Building custom homes is my bread and butter and I love finding ways to make homes as personal, functional and beautiful as possible. Whether I’m exploring my TV projects, or sharing secret pro tips for everything from design to entertaining and cooking, I’m here to help you build Your Happy Home. Let’s build something together!



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Why I’m Selling My House


HGTV's Jasmine Roth is selling her home; california casual kitchen with copper lights

THE RUMORS ARE TRUE – I’m selling my house! I thought you should hear it from me first – the #11thStreetRetreat is on the market. That’s right, OUR HOUSE IS FOR SALE! It all happened so fast, I can barely even believe it myself.

@brettrothofficial and I have been approached by quite a few people this past year, inquiring if we’d be willing to sell. We were both like, “no thanks!” … not only because we have such an emotional attachment to this house, but also because I just put SO MUCH WORK into getting the house perfect to be a rental after we moved out.

Jasmine Roth selling her house in huntington beach, ca; california casual living room

But after a few more people asked us, we started to discuss it and well… here we are. We both sorta looked at each other and then really just decided to GO FOR IT! We’ve listed the house with our longtime friend and real estate agent, and we’ll just have to see how it goes. ?

The house can be sold furnished and is completely turn-key. This house is honestly my first baby. We spent 3 years building this house. It’s the house that we moved into when we got married, where we celebrated our wins and cried when things didn’t go as planned.

Jasmine Roth's house in huntington beach california; backyard space with grill

We brought Hazel home to this house and now writing this I realize I’m fine if the house doesn’t sell and we decide to keep it. 🙂 But it’s 2020, and I also think that maybe there’s another family out there that this can be the perfect home for. And if that’s you – YAY!

So yeah, you can check out the listing here and reach out to our agent to go see it. Here’s to hoping that selling our house is the right decision… Love you all and thank you for being on this journey with Brett and me.

P.S. If you have any words of advice on coping with selling a home you’re really attached to, please leave me a comment! I’d love to hear about your story.


  1. Barb

    I had the same thing happen (ok 15 years ago!). We sold the house I loved! Same thing – my husband and I put our blood, sweat, and tears into the house. We brought our babies home to it. We had so many happy family memories and I did not want to leave. My husband got his dream job and we had to move. I dragged my feet at every step.

    So, on the last night, we had a pizza party on a blanket in the empty family room. We went around the room and talked about our favorite memory in the house. My husband said that all the wonderful memories of the house will be with us always and we will make new happy memories on the new house. You know, he was right! A house is just a house – it’s a home when you fill it with love, laughter, and fun! Fifteen years later, I can say the house I am in is my favorite home :).

  2. Julie

    Hi Jasmine
    Love you and your beautiful lil family! I too need a little advice. We are about to move out of the house I had my 4 babies Lived in for over 20 years and I’m struggling. Basically dragging my feet to move! ? Can you post any great advice , knowledge you get. I’m happy and sad at same time! Thanks Jasmine ❤️

  3. Judy Miller

    When I married, we lived in a house built in 1950 by my mother-in-law. After living there 30 years, with several additions & remodels, we moved to another home built in the 1970’s. We completely remodeled it then sold it after living there 17 years. The market was right & we were finally able to build our dream home. We have lived here 3 years & absolutely love it but we have mentioned the possibility of selling if the time is right. I already have new ideas, (thanks to you) and I know you will have many new ideas too. Enjoy your time in your new home but be excited for what’s to come.

  4. Lisa

    Wishing you the best of luck in the sale of your home!
    When we purchased our first home we officially owned it 3 days before we got married. It was a fixer upper. We did minor work to the house. 2 of our children grew up in the house until the ages of 5 and 8. They really don’t have many memories living in our old house but when we moved, we moved to a new town in a brand new build and that was exciting! There were so many kids that moved into this new neighborhood that my kids have lots of wonderful memories. Our third child was born in this new house. It will be 27 years in January that we have lived here and boy almost everything is original. Our youngest just moved out a few weeks ago to his new build.
    Just think of all the wonderful new memories you are going to make in your new home. You can change and decorate it differently with lots of hidden storage ?. Think of all of the fun Hazel will have growing up and making friends in this new home.

  5. Derease

    It’s just a house until you make it a home. Cherish all the memories made and look forward to new chapters to be filled with new ones. With your creativity, your next house will be just as homey, with many books and crannies to create many new memories to cherish always. Look forward, be brave, be bold.

  6. DIane


    We have moved a few times over 37 years and like you I was attached in someway to all of our houses. I took lots of pictures, that helped me remember the special things and times we had there. Also, in your new house count your blessings of something that you didn’t have in your old house. Why did we move? We started out small and expanded as our family grew. Our next 2 homes had better amenities and house. Our last home we built to our specifications. I loved them all and one day we’ll move again when we retire and want something smaller again. Let your memories live on, it’s like a first love or a first pet, they all have a special place in your heart. Your heart is big enough to love both/all. Maybe you need to let it go and be a blessing to someone else.

  7. Cathleen Stephens

    After 34 years in the same home, and after my husband passed away, I found myself facing the same decision. We also rebuilt it from studs. My husband and I did most of the work. It is a beautiful 1926 California bungalow.

    I commissioned a painting which hangs in my new home now. I see it every day as I walk down the hallway. It made my transition so much easier.

  8. Angie

    You should keep it! Real estate is the best investment you could have for your retirement and Hazels college fund. 🙂


    Hi Jasmine, your house is beautiful. I wish I had the money to buy because I definitely would! Maybe I will win the lottery this week.

  10. Cheryl

    Sometimes good things must come to an end even houses we love with great memories. Keep those memories close to your heart Brett and Jasmine. You can show Hazel pictures when she gets older

  11. Kelley Whittredge

    Absolutely gorgeous home, you do amazing work. Love watching your shows and following your beautiful family ❤️

  12. Gloria

    Congrats! Selling your beautiful house is a big deal, I’am sure you may have an idea for your next house. May all your hard work & all your dreams come to manifestation. Sending good vibes to you & your hubby & baby Hazel.

  13. Kristina

    It’s not easy to let go of a house with so many good memories, especially when you’ve put so much work into it. I bought my first house when I was single and pretty fresh out of college. I put a lot of work and love into the house and, in an odd way, it felt like my friend. Even after I got married, we lived there for awhile, but then it became clear that 1350 square feet was not going to work for five people (two stepchildren and a new baby on the way). Even though I knew it was time to move on, there was still some sadness. Right before the papers were signed, and after the house was empty, I let myself just go sit for an afternoon, walked through and remembered everything I had done there, sat on the stairs and cried a bit, and actually said my thank-you and farewells to the house. It sounds strange, but it worked. Whatever happens, your people are with you and you seem to always make every house you walk into a home. Good luck!

  14. Charlene

    Hi Jasmine, Love your house that you’re selling. Please tell me the floors/color that are in the house. Planning on doing my floors in my Mission Viejo house and would love your input.

  15. Elizabeth

    I don’t know much about leaving a beloved house, but I do know loss and celebration which is what this is really. I would take some intentional pics to put in a scrapbook for reminiscing. A pic of you and Hazel in the threshold of the front door, “this where we brought you home”, etc. It’s all about sentiment, so photograph areas you worked hard to create and notated why.
    Best of luck to you and your fam, I’m sure it will sell quickly.

  16. Diane Hampton

    What a very hard decision! Your house is beautiful, but you need to keep moving forward. You will always have those memories in your heart you can share with Hazel someday. I’m sure you have made lots of new memories in your new house with your husband and daughter already.
    Good Luck in whatever you decide.

  17. DebrahLynn

    Just sharing some thoughts. As humans we go back to the same place we feel safe at and fond of. Yet, in our history we come from nomad lifestyle. What is important is realizing we did all we could in a particular place and time and it was good and served its purpose and time came to pick up and move on and carry on. Our place of survival, our home, served its purpose. We can carry our love and spirituality with us where ever we go and find our next haven. If its meant to be, it will be. We know in ourselves, it was good and we did good and are content with just knowing we did that, we accomplished that.

  18. Judy Staubley

    Wishing you all your hubby best of luck on selling your home. Hazel needs a new room. Best wishes to you and your family Jasmine. Did look on Home Depot’s website at their tile. Dark green, very pretty.

  19. Robyn Croix

    I grew up in HB, and my parents still live there. It is such a great place to live.
    When my husband and I had to sell our house in Arizona, it was so hard because of the memories with our kids, but I realized that the memories aren’t tied up in the house. They go with you. They are just as strong now as when we had the house. On to new memories!

  20. Tricia

    Oh Jasmine…Your home you are selling is beautiful! I watched early this morning and can’t stop thinking of all the little details you did to it to make it homey! I can see why you didn’t want to sell it. But you will make some wonderful memories with Hazel in your new home. She is such a cutie, growing so fast with a great smilie ! If I recall, your new hime is painted a beautiful blue color. Blue matches your yellow Vespa ?? Memories are wonderful and give us such comfort.

    I wish I could by it for my daughter. She has three kids (two boys who play or played water polo for years) and spend anytime they can at the beach body surfing…Now along with my 10 soon to be 11 granddaughter. What a dream it would be for them to live at the beach. Like one of your others followers posts…time to buy a lotto ticket in multiples. LOL

    So enjoying your blog and posts. Merry Christmas…Happy Holidays! Hugs !

  21. Joyce

    Hi Jasmine, My husband and I just bought a little bungalow by the beach. We are 83yrs. and 80yrs. old!
    We have a lot of updates to do as it was built in 1964. I love the floor and the kitchen cabinets in your house. Could you please tell me the names? Also, does the contractor you use on your show, do outside work? I love your show and little Hazel is precious. They grow up so fast, enjoy every minute!. ?????

  22. Crissy

    We too are getting ready to sell our home that we built and raised our kids in. My husband has a new job in a different state. We do love where we live now. It will be hard to leave but at the same time I am excited to move to Tennessee. Best wishes. It’s a beautiful home you have❤️

  23. Jean M. Bean

    Jasmine, Love your home and I can see why you are so attached with all the memories made there. After moving 6 plus times, I have learned that each house has it’s special memories. Your new home will also have those special memories. Once you begin the moving process, it is such a great aide to keep you cleaned out of clutter. I have no regrets moving so much and cherish the memories I made in each one. Now that I am close to 70 years old, I really find that I do not miss any of the past houses. Just the people we have met along the way. Good luck to you.

  24. Joyce

    Hi Jasmine, Love your house! My husband of 61yrs. and I just purchased a beach cottage in San Clemente. It was built in 1964 and nothing has been changed. We would like to renovate but it’s hard,
    Where do we start? I love the flooring and also your kitchen cabinets. Could you please tell me where you purchased these? Should I get a contractor or is it possible to do this on my own? I have watched all your shows and have gotten so many great ideas. You truly are amazing!! You will always ne making memories in any place you live, especially now with your precious baby, Hazel. Life goes in chapters, as you will see when you get my age. It goes by so fast, enjoy every minute! Best of luck to you and Merry Christmas and Happy New Year!

  25. Judith Smith

    We just sold my “forever” home and I’m sad about it. My husband wanted land and a barn vs pollbarn to work on our three classic cars. I honestly didn’t think he’d find his “perfect” property in our price range. It took him 3 yrs, but he did and within 20-25 minutes between our children’s homes. It’s a 1901 farm house with a extended barn that housed 2 semi’s with rigs.
    We decided to do a simple kitchen and master bathroom renovation and the contractor found many construction and electrical problems. Now our entire 1st floor is gutted and we are basically homeless with 2 large dogs. My sister is letting us live in her home. Construction has started, but it may be many months before our home is habitual. It’s going to be a long and expensive winter.


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